Cloud Reigns Supreme in 2018 Genesys Growth

Cloud Reigns Supreme in 2018 Genesys Growth

PR Newswire

DUBAI, United Arab Emirates, March 20, 2019

Move over Avaya: More than 700 of Your Customers Choose Genesys for Speed of Innovation and Faster Business Results

DUBAI, United Arab Emirates, March 20, 2019 /PRNewswire/ -- Genesys® (, the global leader in omnichannel customer experience and contact center solutions, announced its cloud sales have risen 32% year-over-year. The cloud business growth spans all market segments with 70% gains in the mid-market, 50% in small-and-medium sized enterprises, and 30% in large enterprises1.

2017 Genesys logo (PRNewsFoto/Genesys)

While sales are up across the company's cloud offers, the Genesys PureCloud® platform stands out for its hypergrowth with sales more than tripling since 2016. PureCloud's rapid expansion and impressive sales momentum blows peers away. In fact, PureCloud has accelerated beyond the fastest growing SaaS platforms including Workday, Zendesk, ServiceNow and others2, with a projected annual revenue growth rate of nearly 130% since 2017. In addition, PureCloud's customers benefit from continuous innovation and the fastest feature velocity in the industry with over 300 new enhancements delivered in the last two years alone.  

Genesys Strengthens Customer Roster with Cloud Wins
In 2018, cloud deals valued at $1 million or more increased by 110% over the previous year. Many of these resulted from the Genesys PureBridge program, which has helped nearly 1,200 companies smoothly transition off of legacy systems from vendors including Avaya, Cisco and others to a modern customer experience platform by Genesys.

One such customer is Alberta Treasury Branches (dba ATB Financial), the largest financial institution in Alberta, Canada. "For ATB Financial, the migration to a Genesys cloud solution is part of our customer-centered approach," said David Bradshaw vice president, ATB Financial Client Care and Sales. "It allows us to connect better with our customers, as well as improve employee communication, workplace planning and cost management."

An additional example is a major consumer credit reporting agency that selected a Genesys cloud offering to replace an archaic Avaya environment. In a multi-million dollar deal, its move to Genesys provides the foundation for this company to support all communication channels and rapidly transform its customer experience leveraging artificial intelligence (AI). In addition, it expects to improve digital self-service capabilities and reduce servicing costs.

Strength in Numbers
For the last two years, Genesys has closed more than three deals per day to replace an antiquated system from a competitor, with more than 700 coming from Avaya alone. Notably, more than half of all displacements moved to a Genesys cloud solution in 2018. The company's partners have been instrumental in driving this momentum. In fact, 86% of new logos were booked through a partner as channel sales grew by more than 250% over last year.

Leading Brands Leverage Genesys to achieve businesses outcomes
"With hundreds of migrations from on-premises to the cloud, companies are flocking to Genesys because of our track record of delivering value and continuous innovation," said Paul Segre, chief executive officer at Genesys. "Our customers understand how intertwined digital channels, AI and the cloud have become – and they want to work with a strategic partner that can solve these needs holistically."

Companies that have moved to Genesys offerings are realizing tremendous return such as:

Segre explained, "First and foremost, we understand that for our customers to excel in their markets, they need faster time-to-value. That means they need to innovate and adopt AI along with other new technologies, deliver better customer experiences, make their employees' jobs easier, increase sales, and reduce costs. With the cloud, we're enabling them to meet these goals faster and more cost effectively than ever."

In the last year, Genesys has made significant strides to facilitate its customers' success including:

Find out more about Coca-Cola Business Services North America's journey to the cloud with Genesys.

1Genesys defines mid-market as companies with under 3,000 employees; small-and-medium sized enterprises as companies with 3,000-10,000 employees; and large enterprises as companies with 10,000 employees or more.

Source: Based on publicly available financials from SEC filings (with exception of PureCloud)


Twilio: Total revenue from FYE Dec 2013 to FYE Dec 2015


Netsuite: Total revenue from FYE Dec 2004 to FYE Dec 2006


ServiceNow: Subscription revenue from FYE Jun 2009 to FYE Jun 2011


Zendesk: Total revenue from FYE Dec 2011 to FYE Dec 2013


Workday: Total revenue from FYE Dec 2009 to FYE Jan 2012 (37 months)


PureCloud: PureCloud revenue from FYE Dec 2017 to FYE Dec 2019 (budgeted)

About Genesys
Genesys® powers more than 25 billion of the world's best customer experiences each year. Our success comes from connecting employee and customer conversations on any channel. Every day, 11,000 companies in more than 100 countries trust our #1 customer experience platform to drive great business outcomes and create lasting relationships. Combining the best of technology and human ingenuity, we build solutions that mirror natural communication and work the way you think. Our industry-leading solutions foster true omnichannel engagement because they perform equally well across channels, on-premises and in the cloud. Experience communication as it should be: fluid, instinctive and profoundly empowering. Visit on Twitter, Facebook, YouTube, LinkedIn and the Genesys blog.

©2019 Genesys Telecommunications Laboratories, Inc. All rights reserved. Genesys, the Genesys logo, and Genesys PureCloud are trademarks and/or registered trademarks of Genesys. All other company names and logos may be registered trademarks or trademarks of their respective companies.

Rachel Faulkner
Public Relations Director
+1 317-715-8109

Adriana Saldaña
Sterling Communications
+1 408-395-5500

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