Personal Care Wipes Market Growth to Propel Based on Increasing Hygiene Awareness Among Consumers Till 2025 | Million Insights

Personal Care Wipes Market Growth to Propel Based on Increasing Hygiene Awareness Among Consumers Till 2025 | Million Insights

PR Newswire

FELTON, California, May 13, 2020

FELTON, California, May 13, 2020 /PRNewswire/ -- The global personal care wipes market is estimated to reach USD 23.1 billion, growing with a CAGR of 5.6% during the forecasted period, from 2019 to 2025, according to a new report by Million Insights. Product benefits such as performance, time-saving, and convenience associated with wipes are anticipated to drive product demand. The market is majorly driven by the growing hygiene awareness along with rapid urbanization across the globe.

Personal care wipes are gaining popularity among consumers owing to factors such as rising infant population and surge in hygiene awareness. Moreover, the introduction of new products such as feminine, flushable and scented is expected to bolster the demand for wipe products. The growing demand for the product as a beauty application among women and men is also projected to drive the global personal care wipes market.

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Personal care wipes products such as baby wipes, facial & cosmetic wipes are gradually increasing in demand owing to the benefits such as effectiveness and convenience. These products are useful in water scarcity and unavailability as the water levels across the globe are reducing due to pollution. Moreover, the portability associated with the product is encouraging the consumer to buy these cleaning products and helps in maintaining environmental standards and reducing cross-contamination risks.

In 2018, North America held the largest market share due to the increasing demand from household applications. In North America, the U.S. dominated the market with a share of 61.0%. This growth is majorly attributed to the product's high convenience, time-saving benefits. The cost of taking care of a baby is high in the U.S. as there is considerable consumption of products such as wipes and smart diapers. The increasing disposable income along with a new product innovation are some of the factors driving the market growth.

Further key findings from the report suggest:

Browse 80 page research report with TOC on "Global Personal Care Wipes Market" at:

Million Insights has segmented the personal care wipes market on the basis of product, application, and region:

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Ryan Manuel
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Million Insights
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