Marketplace and Features on-Demand to Revolutionize the European OEMs' Connected Services and HMI Market

Marketplace and Features on-Demand to Revolutionize the European OEMs' Connected Services and HMI Market

PR Newswire

SANTA CLARA, California, July 15, 2020

Electric vehicles and eCall regulations will predominantly drive telematics adoption in Europe, finds Frost & Sullivan

SANTA CLARA, California, July 15, 2020 /PRNewswire/ -- Frost & Sullivan's recent analysis, Strategic Analysis of European OEMs' Connected Services and HMI Solutions, finds that original equipment manufacturers (OEMs) in Europe are competing for the top position in the connected car segment as its two key domains, connected services and human-machine interfaces (HMI), unlock tremendous growth prospects by offering new revenue streams. Telematics services are expected to achieve a penetration of 90% in Europe, while more than 60% of vehicles will have wider (12.3+ inch) infotainment displays controlled by touch or gestures, with artificial intelligence (AI)-based digital assistants being omnipresent, by 2025.

For further information on this analysis, please visit: http://frost.ly/46f

"Automakers in the EU need to rethink their strategies and build a robust outline for connected cars by redesigning electrical as well as electronic architectures from the ground up to introduce services and HMI features befitting for 2025 and beyond," said Suhas Gurumurthy, Industry Analyst, Automotive & Transportation at Frost & Sullivan. "Additionally, marketplace and feature on-demand (FoD) will entice customers with a new and improved in-vehicle experience, thus providing opportunities for automakers to generate recurring revenues."

Gurumurthy added: "Due to uncertainties posed by the impact of COVID-19 on the global market, the connected car market is expected to face turbulence. However, deployment will accelerate as services such as emergency and crisis assist are considered essential by both automakers and customers."

Electric vehicle and eCall regulations will predominantly drive telematics adoption in Europe, with a focus on offering remote services, especially for electric charging and security-related applications. They present tremendous growth prospects for OEMs, including:

Strategic Analysis of European OEMs' Connected Services and HMI Solutions is the latest addition to Frost & Sullivan's Mobility research and analyses available through the Frost & Sullivan Leadership Council, which helps organizations identify a continuous flow of growth opportunities to succeed in an unpredictable future.

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Strategic Analysis of European OEMs' Connected Services and HMI Solutions
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