Incontinence Skincare Products Players Focusing on Awareness Campaigns to Dispel Social Stigma, Future Market Insights

Incontinence Skincare Products Players Focusing on Awareness Campaigns to Dispel Social Stigma, Future Market Insights

PR Newswire

Dubai, U.A.E, July 20, 2020

Dubai, U.A.E, July 20, 2020 /PRNewswire/ -- Future Market Insights forecasts a positive growth outlook for the incontinence skincare products market for the upcoming forecast period 2020-2030.


Over the years, the proportion of people suffering from fecal and urinary incontinence has mushroomed, making them vulnerable to skin ailments. These typically occur near the hips, genitals, buttocks or the perineum. Accumulation of excess moisture in these areas causes irritation, redness, skin peeling and yeast infections.

Studies conclude that women are more vulnerable to contracting these infections compared to men. Also, the erosion of stigma associated with incontinence infections across countries is enabling deeper penetration of the incontinence skincare products market.

Leading brands are undertaking campaigns to educate consumers about proper skincare. Based on these trends, the market shall surpass US$ 4 Bn by 2030.

"Rising prevalence of incontinence-based skin diseases among the younger population is shifting revenue demographics, compelling manufacturers to undertake campaigns to suit their sensibilities," says an FMI analyst.

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Key Takeaways from FMI's Incontinence Skincare Products Report

Incontinence Skincare Products Market- Key Trends

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Incontinence Skincare Products Market- Region-wise Analysis

Incontinence Skincare Products Market- Competitive Landscape

Prominent players are concentrating on expansion strategies and product differentiation to stay afloat within the market. An example of this is the acquisition of Novioscan by Svenska Cellulose AB in April 2020 to expand its bladder incontinence control portfolio.

Additionally, the company has initiated the "Keep Control" campaign for men and "Tena Twist" campaign for women to heighten incontinence skin disease awareness and therefore reduce infection incidences within the global population.

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Incontinence Skincare Products Market Taxonomy

Product Type

Price Range

Sales Channel


North America

Latin America


South Asia & Pacific

East Asia

Middle East & Africa

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Get Valuable Insights into Incontinence Skincare Products Market

Future Market Insights, in its new offering, provides an unbiased analysis of the global incontinence skincare products market, presenting historical demand data (2015-2019) and forecast statistics for the period from 2020-2030. The study divulges compelling insights on the incontinence skincare products market based on the product type (creams, lotions, gel/oils, washes/cleansers, and wipes), end user (men, and women), sales channel (wholesalers/distributors, online retailers, hypermarkets and supermarkets, pharmacy stores, convenience stores, and other stores), price range (economy range, mid-range, and premium), across six major regions.

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About Future Market Insights (FMI)

Future Market Insights (FMI) is a leading provider of market intelligence and consulting services, serving clients in over 150 countries. FMI is headquartered in London, the global financial capital, and has delivery centers in the U.S. and India. FMI's latest market research reports and industry analysis help businesses navigate challenges and take critical decisions with confidence and clarity amidst breakneck competition. Our customized and syndicated market research reports deliver actionable insights that drive sustainable growth. A team of expert-led analysts at FMI continuously track emerging trends and events in a broad range of industries to ensure that our clients prepare for the evolving needs of their consumers.

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