DUBAI, United Arab Emirates, July 21, 2020
DUBAI, United Arab Emirates, July 21, 2020 /PRNewswire/ -- OPPO, the smartphone market leader driving a new era of charging technology, today announced a new flash charge line-up of four products, marking the latest flash charge technological breakthrough. The line-up includes the 125W flash charge, the 65W AirVOOC wireless flash charge, the ultra-small portable 50W mini SuperVOOC charger as well as the 110W mini flash charger. These new products offer a unique and unprecedented charging experience for the 5G Network.
Jeff Zhang, Chief Charging Technology Scientist at OPPO commented, "The accelerated 5G Network rollout worldwide as well as the increasing diversification of high-power-consumption applications including gaming and video viewing represent new challenges for the battery life of mobile phones and user charging experience. OPPO has been leading the development of fast charging ever since VOOC flash charge was launched in 2014. Now, we are committed to continuing to build on our expertise and advantages in the field of high power, wireless and ultra-small charging technologies in order to provide users with a safe, efficient and convenient ultra-fast charging experience."
125W flash charge: faster charging in the 5G Network
65W AirVOOC wireless flash charge: leading the development of wireless charging technology
World's smallest and thinnest chargers: 50W mini SuperVOOC charger and 110W mini flash charger
Ethan Xue, President of OPPO Middle East and Africa commented, "Latest research shows that the adoption 5G Network will reach more than 45m in the Middle East and North Africa region in 2025. We are confident that our new suite of products answers to the region's preference for high-power app usage, delivering a solution that enhances user experience, portability, and speed, relegating challenges around battery life to a bygone era. With demand growing for mobile flash charging in the era of intelligent connectivity, OPPO will continue to improve and upgrade the VOOC flash charging platforms and develop industry-leading technologies."
As of June 2020, OPPO has applied for more than 2,800 global patents for flash charging. The firm's 30-plus smartphone models featuring VOOC flash charge technology have delivered the ultra-fast charging experience to over 157 million users globally.
OPPO is a leading global technology brand, dedicated to providing products infused with art and innovative technology. Based on the brand elements of leading, young and beautiful, OPPO dedicates to the mission of letting the extraordinary users enjoy the beauty of technology.
For the last 10 years, OPPO has been focusing on manufacturing camera phones, while innovating mobile photography technology breakthroughs. OPPO launched the first mobile phone, the Smile Phone, in 2008, which marks the beginning of a journey to explore and pioneer extraordinary technology. Today, OPPO brings the aesthetics of technology of global consumers through smart devices, ColorOS, and Internet service like OPPO Cloud and OPPO+.
In 2017, OPPO was ranked as the number 4 smartphone brand globally, according to IDC. Today OPPO's business covers 40 countries and regions, and has 6 research institutes and 4 R&D centres around the world, as well as an International Design Center in London, providing excellent smartphone photography experience to more and more young people around the world.
About OPPO MEA
In 2015, OPPO entered the Egyptian market. In 2016, OPPO set up its Middle East & Africa Sales Center in Cairo. The markets OPPO has entered in the Middle East and Africa include: Egypt, Algeria, Tunisia, Morocco, the UAE, Saudi Arabia, Oman, Kuwait, Bahrain, Kenya, Nigeria, and the Levant.
OPPO set up its factory in Algeria in 2017, which made OPPO the first Chinese brand setting up factory in North Africa. Based on the insights of local consumers in each country, OPPO MEA has started the progress of localization. And the localization includes all the perspectives towards each market – product localization, to further meet the core needs of users; marketing localization, to better communicate with local young customers; and team localization, to know our local consumers further and provide better service to the consumers.
Within the last year, OPPO has started to adjust its product line in the Middle East region specifically. This has included the launch of its flagship OPPO Find X smartphone and the introduction of the OPPO Reno Series. OPPO will continue to evolve its local product line to offer more premium series to consumers in the region.
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