Impartner Solves No. 2 Channel Management Problem: Program Compliance Administration

Impartner Solves No. 2 Channel Management Problem: Program Compliance Administration

PR Newswire

SALT LAKE CITY, July 30, 2020

New Impartner Program Compliance Manager first out-of-the-box solution to automate partner tiering, compliance tracking, and tier status and benefit communication to partners

A staggering 60 percent of channel leaders lack confidence partners are segmented into correct tiers; 78 percent of those worry they may be overpaying partners by 20 percent

Nearly 72 percent of companies say compliance administration requires at least three people

SALT LAKE CITY, July 30, 2020 /PRNewswire/ -- Impartner, the world's most-award winning, most complete channel management platform and Partner Relationship Management (PRM) provider today announced a new solution, Impartner Program Compliance Manager, which automates partner tiering and tracking of partners' progress in complying with tier and program criteria, solving what is widely ranked as a top issue for channel managers – program compliance – second only to deal registration. Once deployed, the solution automates updating partners on their program status, benefits and what is needed to get to the next level and also lets partners check their status in a "frequent flyer" style display. 

Impartner’s New Program Compliance Manager automates partner tiering, tracking of partners’ progress in complying with program criteria, and updates partners on program status.

Until today, a lack of a true, out-of-the-box solution meant program compliance processes for most companies were plagued by heavy, complicated, irregular, generally manual administrative work, making communicating status to partners cumbersome and errors and overpayments a regular and wide-reaching occurrence. On average, a global program compliance study of channel professionals and strategists* showed the scope and scale of the problem:

"One of the biggest sources of channel friction comes from vendors and partners not being aligned with status and achievements directly affecting commissions and payments that are rife with errors and frustrating for everyone," said Gary Sabin, Impartner VP of product management. "With a check box, Impartner Program Compliance Manager instantly reduces the administrative burden of channel teams and improves the ROI of their programs by giving them everything they need to automatically tier partners, track partner progress in complying with tier and program requirements, and communicate their status, benefits and what they need to do to progress to the next level – one of the most important tools in motivating partners to move up and to the right." Following are the feature highlights of the new solution:

Leading IT technology analyst Peter O'Neill issues a dire warning for companies with poor, error-filled program compliance management systems. "Partners' tolerance of vendors who are hard to do business with and have poor partner management processes such as compensation support, will find themselves rapidly and increasingly behind those with those with platforms that truly support partners  through their complete (digital) business cycle – including in commission transactions," said O'Neill.

"Our technologies have long solved for the No. 1 problem - channel conflict - with our customers reporting globally we reduce that by 80 percent. We couldn't be more excited to bring Program Compliance Manager to life, to tackle issue No. 2, which together with our recently announced Journey Builder, can help companies worldwide choreograph and motivate partners to follow the optimal, most profitable path for both the partner and the vendor," said Sabin.

For a demo of Impartner's new Program Compliance Manager and the company's full suite of channel management technologies, click here. For qualified companies, Impartner can have organizations up and running with a free POC to see live how the Impartner's multi-award winning PRM solution can help accelerate channel performance by 32.3 percent.  Request a POC here.

About Impartner
Impartner delivers the industry's most complete SaaS-based Channel Management Platform, helping companies worldwide manage their partner relationships and accelerate revenue and profitability through indirect sales channels. Impartner's flagship Partner Relationship Management (PRM) solution is the industry's most award-winning PRM technology and one of the industry's only turnkey solutions that can deploy a world-class Partner Portal in as few as 14 days. For more information on Impartner, which is based in Utah's tech hotbed, the Silicon Slopes, visit www.impartner.com, or in the United States call +1 801 501 7000, for EMEA general call +33 1 40 90 31 20 and for London call +44 0 20 3283 4465.

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*Based on an Impartner global study of channel managers and top channel strategists using the Qualtrics platform; results anonymized.

Contact:

Kerry Desberg
Impartner
+1 425-231-9529
Kerry.desberg@impartner.com

Impartner is a leader in Saas-based Partner Relationship Management solutions.

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