Glassdoor Launches Diversity & Inclusion Ratings

Glassdoor Launches Diversity & Inclusion Ratings

PR Newswire

LONDON, Oct. 1, 2020

- Job Seekers Get Inside Track on Employer D&I Efforts

- Glassdoor D&I Workplace Survey Reveals That 61% of Black Respondents Would Not Apply For a Job at a Company Where There Is a Lack of Diversity Among Its Workforce, Compared to Just 31% of White Respondents

LONDON, Oct. 1, 2020 /PRNewswire/ -- Glassdoor, the worldwide leader on insights about jobs and companies, today launched new company diversity and inclusion ratings to give job seekers the insider view on which companies are really making a difference. These new product features come as 72% of UK job seekers and employees surveyed today report that a diverse workforce is an important factor when evaluating companies and job offers1. These features are part of Glassdoor's public commitment to leveraging its product and resources to help achieve equity in and out of the workplace.

According to a new Glassdoor survey conducted by Censuswide, job seekers and employees report that disparities still exist within companies with respect to experiences with and perceptions of diversity, equity and inclusion in the workplace. Job seekers and employees also say they want to work at companies that truly value diversity and inclusion as part of their culture. The survey shows that 61% of Black respondents would not apply for a job at a company where there is a lack of diversity among its workforce, compared to just 31% of White respondents. Black and Asian employees surveyed are more likely to agree2 that a diverse workforce is an important factor when evaluating companies and job offers. Sixty four percent of white respondents agree that this is important, compared to 86% of Black respondents and 85% of Asian respondents.

"Job seekers and employees today really care about equity, and for too long they've lacked access to the information needed to make informed decisions about the companies that are, or are not,  truly inclusive," said Glassdoor Chief Executive Officer Christian Sutherland-Wong. "We have a responsibility as a platform and employer to bridge the information gap that's blocking the path to equity in and out of the workplace. By increasing transparency around diversity and inclusion within companies, we can help create more equitable companies and a more equitable society too."

Diversity & Inclusion Tools Deliver Valuable Insights for Job Seekers and Employees

To help people better understand the current state of diversity, equity and inclusion at a company, Glassdoor has introduced two new product features to the UK, including:

"There is immense power in the collective voice as a means for change. By inviting employees and job seekers to anonymously share their experiences on Glassdoor, we are helping millions navigate their careers and encouraging others to share their opinions without fear of retaliation," said Annie Pearl, Glassdoor Chief Product Officer. "By providing this next level of transparency on Glassdoor, we're also helping employers and employees alike stay accountable and committed to creating better, more equitable workplaces. Everyone deserves the opportunity to thrive in the workplace."

Employer Resources Better Showcase D&I Programs, Commitments & Goals

Today's job seekers want to know what potential employers are doing, not just saying, to create more diverse and inclusive workplaces. According to the Glassdoor survey, 58% of job seekers and employees say their employer should be doing more to increase the diversity of its workforce. But, significantly more Asian and Black respondents feel this way (76% and 74% respectively) than White respondents (48%).

To help, Glassdoor launched new tools for employers to share their company programs and initiatives for building more diverse and equitable workplaces. The tools include a dedicated section on their Glassdoor profile to highlight programs, initiatives, and strategies on how they are improving inclusiveness at their company.  

FULL SURVEY RESULTS + IMAGES: Survey results and images of the new tools are available upon request. For more information, email

GLASSDOOR'S DIVERSITY & INCLUSION COMMITMENT: At Glassdoor, we understand that advocating for change in the world, including with these new tools, starts with change at our own company as well. To see how we're taking action to improve diversity, equity and inclusion at Glassdoor, please see this statement of action from our CEO, Christian Sutherland-Wong, and Glassdoor's inaugural Diversity & Inclusion Transparency report  from our Chief People Officer, Carina Cortez, both published in July 2020. You can see more on Glassdoor's own profile on Glassdoor, too.

About Glassdoor

Glassdoor combines all the latest jobs with millions of reviews and insights to make it easy for people everywhere to find a job and company they love. As a result, Glassdoor helps employers hire truly informed candidates at scale through effective recruiting solutions like employer branding and employee insights products. Launched in 2008, Glassdoor now has reviews and insights for more than one million companies located in more than 190 countries. For more information, visit

1 This survey was conducted online within the UK by Censuswide from 21st to 27th August, 2020. Sample comprises 2028 employees from across the UK with minimum quotas of 250 White, 250 Black, 250 Asian and 250 Mixed Ethnicity.
2 Combined strongly agree and somewhat agree
3 Glassdoor ratings based on a 5-point scale: 1.51-2.50=dissatisfied; 2.51-3.50=OK; 3.51-4.00=satisfied; 4.01-5.00=very satisfied.
4 Other workplace factors include Career Opportunities, Compensation & Benefits, Culture & Values,, Senior Management, Work-Life Balance
5 Methodology: D&I ratings based on at least 30 company reviews at each company as of 9/21/20

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